Your Local Cruise Atelier · Est. 2014
A licensed, Hanoi-based team connecting international travellers with the bay's finest cruises — at the honest local price, with a real person beside you every step of the way.

Our Story
We began over a decade ago with a simple frustration: travellers were paying agency mark-ups for cruises they had never seen, booked by people who had never set foot on board. The bay deserved better — and so did our guests.
Today our Hanoi team personally inspects every vessel we represent — walking the decks, tasting the menus, meeting the crews. We pass the honest local price straight to you, with no hidden fees and no middlemen.
The BookHalong Team
Southeast Asia Travel Co., Ltd
“We don't sell cruises from a screen. We sail these waters, know these crews, and treat every guest the way we'd want our own family welcomed aboard.”
Our Promise to Every Traveller
Our Journey
2014
Founded in Hanoi by guides who grew up sailing the bay, determined to sell only cruises they had personally boarded.
2018
Forged direct partnerships with the bay’s best operators — cutting out the middleman and the mark-up.
2021
Launched 24/7 WhatsApp concierge so international guests always reach a real local person.
2026
Now trusted by travellers from 60+ countries, with a 4.9/5 rating across the major review platforms.
Where We'll Take You
From the iconic limestone towers of Ha Long to the hush of Bai Tu Long, we know every cove worth sailing to.
Why It Matters
“There is a way to see Ha Long Bay that the crowds never find — a quiet cove at dawn, the whole sun deck to yourself at dusk. That is the only way we know how to sell it.”
The BookHalong Promise
The BookHalong Difference
Born and based in Hanoi, we know every captain, cove and cave on the bay — not a distant call centre.
Direct operator rates with no middleman mark-up. We price-match any genuine lower quote.
We personally board and vet each vessel we sell, so the photos match the reality.
Free cancellation up to 7 days before departure on most cruises, clearly stated upfront.
Honeymoon, family, charter or solo — we shape the journey around you, not a template.
A real person looks after you before, during and after your voyage — every step of the way.
Start Your Adventure
Tell us your dates, group and style. Our local specialists hand-pick the perfect cruise and reply within two hours — free of charge.
Trust & Credentials
A fully licensed international tour operator. Every booking protected, every payment encrypted, every cruise verified in person.
The People Behind Your Voyage
Real specialists on the ground in Hanoi — not a faraway call centre. The same people who inspect the ships answer your messages and design your voyage.
How It Works
Share your dates, group and style via form or WhatsApp — it takes a minute.
Our specialists hand-pick the best-matched cruises at the honest local price.
Secure payment, written confirmation and free cancellation up to 7 days out.
We handle every detail and stay reachable 24/7 throughout your journey.
Our Guest Stories
“Absolutely magical. The Lan Ha route was peaceful and the crew treated us like family. Booking direct saved us money versus the agencies in town.”
“Stellar of the Seas lived up to the name. Infinity pool at sunset over the karsts was unforgettable. Worth every dollar.”
“The team answered every WhatsApp message within minutes and arranged a private transfer. Seamless from start to finish.”
Trusted & Secure
Get in Touch
Whether you have a clear plan or just a dream, our local travel designers are ready to help — free of charge and with no obligation.
01
Within a few hours we read your enquiry and assign a Halong specialist.
02
Within 24 hours you receive a personalised cruise recommendation.
03
We fine-tune until you are happy, then confirm with a secure deposit.
Free Consultation
Your details are used only for trip planning, quotation and booking follow-up.